Uber has announced that it will be launching a new minibus service in the extremely congested Egyptian capital, Cairo.
It's amazing how different certain aspects of our lives are compared to just 10 or 20 years ago. Services that we take for granted now even though not that long ago, we'd get by perfectly fine without them. Social media, smartphones, Netflix, almost everyone reading this can likely recall a time when we had none of those things. What on Earth did we do with our time?
You can add Uber to that list. Uber has been around for less time than any of the things listed above, yet 100 million of us use it worldwide. The ability to click an app and summon a car to our exact location is amazing. Yes, we have had taxis for a long time, and still do, but it isn't the same thing. Why do you think taxi drivers dislike Uber so much?
This week, Uber's CEO Dara Khosrowshahi held a press conference and announced that his company would be launching a new form of transport in Cairo, reports the Financial Post. An Uber minibus service. It will slightly differ from the service we're accustomed to, as the minibuses used will have other passengers. There will be various pickup points where customers can board Uber's new bus service.
The Egyptian capital is an extremely congested city and Uber is looking to relieve some of that congestion via its new service. Khosrowshahi hopes that the addition of an Uber Bus service to the residents of Cairo's options will promote ridesharing and it will also be affordable. He also revealed that it is part of many steps Uber will be taking to increase its users from 100 million to 1 billion.
Those of you who call Cairo home or have visited the city may be aware that there is already a service like this in place. They're called microbuses and to put it mildly, taking a ride on one is terrifying. The vehicles, or more specifically, their drivers, are renowned for speeding and having little regard for other road users. Uber's equivalent will obviously be a little bit more on the professional side of things.